{"id":222,"date":"2025-03-26T05:11:04","date_gmt":"2025-03-26T05:11:04","guid":{"rendered":"https:\/\/clarityx.ai\/blog\/?p=222"},"modified":"2025-03-26T05:11:04","modified_gmt":"2025-03-26T05:11:04","slug":"et-clarityx-launches-places-pulse-tool-to-detect-patterns-in-consumer-movements-with-mappls-mapmyindia-data","status":"publish","type":"post","link":"https:\/\/clarityx.ai\/blog\/news\/et-clarityx-launches-places-pulse-tool-to-detect-patterns-in-consumer-movements-with-mappls-mapmyindia-data\/","title":{"rendered":"ET, &#8220;ClarityX launches Places Pulse tool to detect patterns in consumer movements with Mappls MapmyIndia Data&#8221;"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span><p>ClarityX, an AI-driven data analytics and consulting firm founded by MapmyIndia founders, unveiled Places Pulse on Tuesday, a search analytics tool designed to decipher consumers&#8217; movement trends. Powered by Mappls MapmyIndia&#8217;s hyperlocal map data, it offers real-time, actionable insights into consumer behaviour, it said in a press release. The tool analyses anonymised search data from millions of users, providing an understanding of market demand and location intelligence.<\/p>\n<p>Rakhi Prasad, cofounder of ClarityX said that with this tool, businesses and policymakers can point to demand spikes, identify location-based consumer behaviour, and strategize at zero cost. The tool uses Mappls MapmyIndia&#8217;s hyperlocal maps data and location tech to analyze search trends by state, category and time frame to stay updated on popular destinations.<\/p>\n<p><a href=\"https:\/\/m.economictimes.com\/tech\/artificial-intelligence\/clarityx-launches-places-pulse-tool-to-detect-patterns-in-consumer-movements-with-mappls-mapmyindia-data\/articleshow\/119493877.cms\">Read More<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span>ClarityX, an AI-driven data analytics and consulting firm founded by MapmyIndia founders, unveiled Places Pulse on Tuesday, a search analytics tool designed to decipher consumers&#8217; movement trends. Powered by Mappls &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/clarityx.ai\/blog\/news\/et-clarityx-launches-places-pulse-tool-to-detect-patterns-in-consumer-movements-with-mappls-mapmyindia-data\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;ET, &#8220;ClarityX launches Places Pulse tool to detect patterns in consumer movements with Mappls MapmyIndia Data&#8221;&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":224,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-222","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/posts\/222","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/comments?post=222"}],"version-history":[{"count":2,"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/posts\/222\/revisions"}],"predecessor-version":[{"id":225,"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/posts\/222\/revisions\/225"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/media\/224"}],"wp:attachment":[{"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/media?parent=222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/categories?post=222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/clarityx.ai\/blog\/wp-json\/wp\/v2\/tags?post=222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}